Following Nicola’s suggestion that challenges/opportunities of the week could usefully be drawn from Thomas Leonard’s book, The Portable Coach, this week the podcast is about TJL’s first of 28 Strategies for Business and Personal Success – Become Incredibly Selfish.

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In the Show..

Nicola opens this week’s show with the story of trying to help a client create a brand without wanting to share her personality or face or name to the business, a reluctant star. And Judith decides that this week is about relaxing, breathing and allowing, being chilled in adversity, and letting the solicitors take the strain after last week’s two expensive and frightening bombshells.

  • What’s Fuelled Their Fire?

Judith is happy to have help and support via Facebook from both strangers and old friends she hasn’t heard from for a while who are sharing and Thunderclapping the Virtual Summit. And Nicola appreciates her long-time friend Kim and tells the story of the hunt for the champagne-flavoured biscuit in midnight blue packaging and how they invented an app to solve that problem on their night out this week.

  • Client Challenge of the Week

Become Incredibly Selfish. Could you do that? And if you could, what would be the benefits to your business and personal success?

Put yourself first. Be more independent and less “pulled” by your roles. Always remember that if it’s good for you, it’s probably good for others. Clearly communicate to others what you want and who you are. This way, people can relax and will expect less of you, thus reducing possible interpersonal conflicts.

Here are some things you can try doing:

  • Say no when you can just as easily say yes; build that muscle if it’s weak.
  • Buy the brand you really want, even if it’s expensive.
  • Stop helping people who don’t provide you with the same level of help.
  • Ask for exceptions and special treatment when told your request isn’t possible.
  • Ask vendors/service professionals to customize their services to perfectly meet your needs.
  • Words of the Week

Nicola chooses Launch and Judith goes for Simplify.

  • Project Updates

Nicola’s all over the tech for the Virtual Summit, marrying up Webinarjam with Google Hangouts and You Tube, despite a 35 second delay in the Live broadcast between N&J and their HQ experience and chatbox and the listener’s gadget of choice.

Judith’s audit: 17 out of 18 speakers recorded plus 17 corresponding blog posts written and shared and multi-purposed. 109 Thunderclappers, picking up 19 in one push this week. Judith’s drafted the speaker schedule for both days for the Live weekend on Trello and Nicola’s going to transfer that to the Summit website.

Now it’s time to move into marketing and fill up the free seats on the Live weekend plus encourage pre-sales at $97 of the Gold package and $197 of the Platinum. Not only will this save podcast clients and listeners $100 but it will enable the podcast to be monetised, enabling it to reach more people and do more good in the world.

  • Who or What’s Impressed?

Judith’s delighted that her turmeric pills are working on her knees and she can now stand up from a chair unaided, and Nicola’s sister Sarah has been a stalwart in her support of a Clicks and Leads client this week.

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Nicola Cairncross

Judith Morgan