Today, the main focus of the show is on successful membership sites, specifically what combinations of software and systems do Nicola and Judith use and what would they recommend to someone starting their own in 2018.

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In the Show…

Nicola’s had a catch-up week, recording, editing and busting tolerations. She’s committed to doing an email a day to her list for at least the month of January and is on track with that. Judith’s back up to normal speed now after the holidays, she’s feeling much better than she has done for ages and has enjoyed a couple of “giant-killer” days this week. She’s settling into her Creating the Impossible project following Michael Neill’s book of the same name and is making that all about selling Book 1 and creating Book 2.

  • What’s Fuelled Their Fire?

Judith’s uploading all her Lumen5 videos to her YouTube channel, and Nicola’s given her Infusionsoft funnels a complete overhaul.

  • FOCUS of the Week

One of Judith’s clients is looking at Kajabi, a reasonably expensive option for creating her membership site.

Judith asked Nicola to talk this week about the various options for membership sites and she started out by making the distinction between hosting all your content on your own website using something like Optimise Press or WP Wishlist -v-the hosted options like Teachable, Thinkific and Kajabi. Nicola uses a combination of Xenforo and BB Press, and Judith believes she can use 22Social to do it for her if she wanted, although she is reminded she already owns WP Wishlist.

Hosting it all on your own website is highly desirable and is what one of Nicola’s mentors describes as “owning the racecourse”. As ever, it is recommended to start really simply and affordably with a sales page, an opt-in and a Facebook Group until you know you have a scalable business.

Honorable mentions also go to Ning, Thrive Architect, ActiveCampaign and ClickFunnels.

The focus of the OwnIt! #164 is membership sites. What combinations of software and systems do Nicola and Judith use and what would they recommend to someone starting their own in 2018. #ownit Click To Tweet
  • Words of the Week

Nicola chooses Storytelling and Judith picks Laughter.

  • Project Updates

Nicola updates the listeners about the Podcast and Judith about book sales and other measurables.

  • Who or What’s Inspired or Impressed?

Judith likes a Chrome extension called Invite to Like, and Nicola is impressed by Oprah at the Golden Globes, Tracee Ellis Ross and the new series of The Voice.

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Nicola Cairncross

Judith Morgan